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Ashley Wichman

Latest content by Ashley Wichman

Storytelling in a Digital World

The art of storytelling has been around since the dawn of mankind. Storytelling remains relevant today, and a recent effort by the Environmental Protection Agency (EPA) shows how agencies can use storytelling to showcase great projects while also teaching employees new communication strategies. Over the past year, Chris Reed, an environmental protection specialist in EPA’s

May 06, 2016

How Gamification Can Break Down Bureaucracy and Address Real World Problems

The world’s toughest challenges require out-of-the-box thinking. But how can agencies facilitate intentional, structured collaboration that leads to this thinking? Gamification. To address issues ranging from maritime piracy to Naval energy use to 3D printing, the Navy uses gamification via MMOWGLI, the Massive Multiplayer Online Wargame Leveraging the Internet. MMOWGLI is an online gaming platform that

Apr 15, 2016

Why People Contribute to Federal Tech Projects (And How You Can Provide a Good Experience)

Author’s note: Anyone can contribute to the development of the Open Opportunities platform via the project’s GitHub repository. The Open Opportunities program itself is only open to federal employees. Open, agile software development projects can improve government initiatives. As discussed in last week’s article on agile projects in government, the Open Opportunities platform has benefited

Jan 14, 2016

What Are Your Customers Searching For?

What are your agency’s website visitors looking for? Can they find it easily? How do you know? Search analytics provide valuable data that can positively affect an agency’s Web strategy. This topic was the focus of a recent webinar, Show Me the Data: Leveraging Analytics in DigitalGov Search. Dawn Pointer McCleskey, acting program manager for

Jan 08, 2016

How Agile Development Can Benefit Federal Projects

Agile methods help agencies deliver projects and products more efficiently and effectively. The benefits aren’t limited to deliverables: Going agile can break down the silos that exist between and within agencies. And collaboration doesn’t need to end at the federal level—agile projects done in the open provide a way for the public to contribute to

Jan 04, 2016